campaign

Sharman Joshi signs Rs 5 crore deal to endorse 7UP

Riding high on the boom of his recent films ‘3 Idiots’ and ‘Golmaal Returns’, actor Sharman Joshi has become a hot favorite among advertisers, with the latest addition to his portfolio being PepsiCo’s soft drink 7UP.

Reportedly, the actor, who has become a candy for advertisers after his cool dude act in the Airtel commercial, was zeroed in as the brand ambassador of 7UP at an event held in New Delhi, and received

Big B, NDTV raises funds for ‘Save Our Tiger’ campaign

Our B-town bigwigs are not limited to glitz and glamour alone, they are also rendering services for supporting noble causes. Recently, the megastar Amitabh Bachchan auctioned his Cartier watch and two pairs of designer glasses to amass funds for supporting the ‘Save Our Tiger’ campaign.

Big B managed to garner a whooping amount of 4.86 crore, for the campaign, through NDTV’s 12-hour telethon.

Aamir backs out, gives Kiran the center stage

Tinsel villa's Mr. Perfectionist, Aamir Khan knows the way to hog the limelight.

It was Aamir who set the trend of showing his films', 'Jaane Tu...

John Abraham still loves being on the ramp

Model-turn-actor John Abraham while talking to media, recently, after walking the ramp for well-known fashion designer Rohit Bal at the Van Heusen India Men’s Week, revealed that he still loves being on the ramp as much as he used to when he was a full time model.

“Once I am on the runway, I am immersed in the spirit of it and I love the space, the buzzing energy,” said John.

Priyanka Chopra kickstarts “Save Girl Child” campaign

After winning National Award for her brilliant performance in film “Fashion” on Friday, the talented Bollywood actress Priyanka Chopra kick started “Save Girl Child” campaign in Delhi.

The campaign is an initiative taken by ‘The Sun Foundation’ committed to bring changes in general public’s attitude towards girl child in Indian society.

Jacqueline to replace Deepika in new Pepsi commercial

Jacqueline Fernandez and Ranbir are set to star in the new Pepsi ad campaign. Also appearing with them in the commercial will be Sanjay Dutt.

Jacqueline Fernandez’s first film didn’t get her all the attention with the audiences, but fortunately, Jacqueline had drawn the attention of Bollywood, as she has more acting work coming her way.

Abhishek takes stand on Earth Hour

Abhishek Bachchan, who is earnestly backing WWF’s Earth Hour 2010 campaign, is requesting people to cut their electricity for 60 minutes on March 27th and promote Earth Hour.

He is also encouraging the public to switch off their lights in support of the energy conservation drive.

Abhishek to request film fraternity to stop shooting on March 27

Amitabh associates with the ‘Jeevarogya’ campaign

Kochi, February 8 -- Amitabh Bachchan on Sunday Flagged off the ‘Jeevarogya’ medical welfare campaign started by Resul Poohutty Foundation and Lakshmi Hospital in Kochi, Kerala.

Ironically, punctual Bollywood Superstar Amitabh disappointed Kochiites by making them wait for more than one hour before he arrived at Le Meridien.

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